In his most recent post for Forbes.com, HX360 CEO Roy Smythe compares the typical medical encounter with navigating air travel.
Airport gates are virtually identical to clinic and hospital waiting rooms – with chairs created by a famous French designer (the Marquis de Sade) and situated to maximize capacity and minimize privacy. The gate desk mirrors the clinic desk in appearance and function – a person gives you a number and asks you to “sit and wait,” and then informs you that “the flight/doctor is running late,” or “sorry, I can’t change your reservation/appointment.” This person controls your access to the “expert behind the door” – the pilot or the doctor.
Learn what simple mind-set change could revolutionize both industries: http://www.forbes.com/sites/roysmythe/2015/03/11/you-are-now-free-to-move-about-the-clinic/
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